Biography:
Sidai Designs is a social enterprise based in Arusha, Tanzania, that collaborates with local Maasai women to redefine traditional artistry. The organization aims to preserve the age-old Maasai tradition of beadwork through sustainable employment for Maasai women. By combining modern and timeless design, Sidai Designs creates stunning pieces of jewelry and home decor that inspire a new generation of beaders. The organization's mission is to empower Maasai women and their families, contributing to building a brighter future for the Maasai community.